Selected works from a multi-year partnership with MLSE and the Toronto Raptors, aimed at redefining Canada’s only NBA team as an unapologetic force to be reckoned with.

Projects include a full visual identity redesign, 25th Anniversary campaign, posters, merch, and more. Oh, and an NBA Championship...

Where:    Sid Lee Toronto
When:     2014–2016
Awards:   2016 Cannes Lions Shortlist
          2016 ADCC Gold
          2016 ADCC Silver